Vol. 6 No. 1 (2026): International Journal of Business, Technology, and Organizational Behavior (IJBTOB)

Articles

• Digital Marketing Development Strategy for Sharia Consumer Cooperatives with Business Model Canvas

  Tati Handayani ⁽¹⁾, Sufyati Hs ⁽²⁾, Prima Dwi Priyatno ⁽³⁾, Nurhafifah Matondang ⁽⁴⁾, Yudi Nur Supriadi ⁽⁵⁾

  (1) Universitas Pembangunan Nasional Veteran Jakarta, Indonesia ,

  (2) Universitas Pembangunan Nasional Veteran Jakarta, Indonesia ,

  (3) Universitas Pembangunan Nasional Veteran Jakarta, Indonesia ,

  (4) Universitas Pembangunan Nasional Veteran Jakarta, Indonesia ,

  (5) Universitas Pembangunan Nasional Veteran Jakarta, Indonesia

  57-65

  • PDF

  DOI : 10.53363/ijbtob.v6i1.289

  Abstract View : 124

  PDF downloads: 11
• Review paper-Theoretical Foundations of Employee Retention of BPO’s: Exploring Key Antecedents

  Rafat Fatma ⁽¹⁾

  (1) Integral University, Lucknow, India

  66-77

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  DOI : 10.53363/ijbtob.v6i1.309

  Abstract View : 66

  PDF downloads: 10
• Examining E-Learning Adoption Through the Lens of the Information Systems Success Model: An Empirical Study on Higher Education Institutions in Indonesia

  Fitri Rostina Zaini Bustamam ⁽¹⁾, H Hartini ⁽²⁾

  (1) Universitas Prima Indonesia, Medan, Indonesia ,

  (2) Universiti Utara Malaysia, Sintok, Malaysia

  47-55

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  DOI : 10.53363/ijbtob.v6i1.251

  Abstract View : 53

  PDF downloads: 14
• The Impact of Social Media on Hotel Management: Branding, Engagement, and Reputation in Lagos State, Nigeria

  Hembafan Pius Ogoina ⁽¹⁾, Amaegberi Henry ⁽²⁾, Shammah Obianuju Jonathan ⁽³⁾, Aziba-anyam Gift Raimi ⁽⁴⁾

  (1) Department of Tourism and Hospitality Management, Faculty of Management Sciences, Federal University Otuoke, Bayelsa State, Nigeria, Nigeria ,

  (2) Department of Agricultural Economics and Extension, Faculty of Agriculture. University of Africa Toru-Orua, Sagbama, Bayelsa State, Nigeria ,

  (3) Department of Hotel and Tourism Management, University of Africa Toru-Orua, Sagbama, Bayelsa State, Nigeria, Nigeria ,

  (4) Federal University Otuoke, Nigeria

  1-46

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  DOI : 10.53363/ijbtob.v6i1.319

  Abstract View : 84

  pdf downloads: 0 PDF downloads: 11